POS software is a modern day jack of all trades which helps you to manage multiple areas of your business. Choosing a POS system for the business is the major decision which affects everything from how to handle, run transactions, manage inventory, data security and develop a market strategy. Here are a list of key features you should look when choosing a retail POS system.
- Inventory management
- Data security
The transaction should support common payment methods such as credit, debit, cash and gift card. It should be compatible with various payments processing hardware such as card readers and barcode scanners. The key benefit that you can enjoy from the POS system is improved inventory management. The tools in the inventory management should be easy, flexible and highly configurable. The POS system will automatically update the inventory count as you make the sales without any manual intervention. It helps you understand when you need to order more stocks. The data security in the POS system should stay connect with industry standards and payment card industry data security standard. The most important capability of a POS is reports and analytics. You need to ensure that potential system offers reports like inventory, sales performance, staffing and marketing.
Staff management in retail chain management software
The POS system includes the basic set of employee management tools. With this tool, the employee clock in and out of their shifts is stored in POS software. There is no need to buy and maintain a separate time clock. It tracks employee hours and helps in accurate payroll calculations to save time and money. This software gives an option to connect specific staff with register activity such as opening the cash drawer, payments and open/close amounts.
Staff management tools help you to uncover deeper trends. You can identify the best and worst employees when combined with the sales data. The POS system identifies the busiest hours of the week for the business so that you can arrange the staff accordingly.
Marketing features in retail chain management software
Marketing involves from email to social media to promotions and much more. The POS system should have the ability to add collect email addresses from the customers. It should support loyalty or rewards program. It should be integrated with an email marketing program. The retail chain management software should have a customer relationship management tool which allows you to track purchasing behavior.
The software must print the receipts, business cards and gift cards with the company’s logo. It creates a customer database by collecting and organizing data. The software should be able to send marketing messages directly to your customers. This increases sales by building repeat business with retail chain management software marketing tools.
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Retail customer service tips to keep your patrons satisfied
There is no one more important than the customer waiting to be attended in the store. So, put the caller on hold and focus on the customer. Use in-store signage so that the customers know where to form a line around checkout aisles. This improves the checkout experience during peak business hours. Referring to others by name at the time of sales interaction gives the personal feel and builds a connection that’s hard to break. Show your appreciation to everyone who visits the store with the magic word ‘thank you’ after they finish the purchase. When the customer is approaching you, smile and greet them and offer the services. Never turn away from the customer even if the phone is ringing or you are about to start your lunch.
You can make smiling as a priority in your retail shop as it creates a welcoming atmosphere for the customers. Design the shop layout in such a way that attracts the customer and make them gasp with delight with the combination of colors, music, decoration and design. Sign up the customers for the birthday club and send them an email or postcard or a gift or treat them to a discount in their birth month. Make sure of the customer’s orders are right, double check the order and arrange them for the customers before they leave the store. Ensure all the customers know about your exchange and return policies. Otherwise, they end up frustrated and angry.