Ecommerce Integration Using Retail POS Software – A 101
A decade or more back a few stores or mom and pop retailers could of selling things online. Integrating e-commerce with their billing system was like a dream near impossible to achieve. The scenarios, today, has changed drastically. A retailer who wishes to expand, grow and bring the business to the new level needs to think about e-commerce. This piece is meant to give an essential guide on integrating your POS with e-commerce. Since most retailers find the technical terms connected to it confusing, we hope the article helps.
What is the integration of pos software with e-commerce?
Integration is when two companies find one route of communication so that technology of each can be combined. This results in better solutions that serve the customer in an improved manner. In this particular instance, a point of sale software maker combines forces with an online trade platform. This gives businesses like mom and pop shops a compelling solution.
How do you integrate the billing software?
To combine a retail pos software with an online platform the start point is the evaluation of the present system. The business owner has to ask these questions related to their retail management system:
- Do you already have a POS system in place?
- Do you have an existing website?
- Does it have an e-commerce component or not?
- Do you have none of the above and need to start from scratch?
For those who already have POS software, start by asking your software vendor if they provide integration. If they do, check which e-commerce site they integrate with or the online shopping cart. The website or cart should have all the features you are looking for, and it should be able to function with your retail POS without any glitches.
For those who have software but it is outdated, it is better not to integrate with an online selling site. The best choice would be to remove the current software and upgrade it with the latest one. Opt for a retail billing software like the one provided by Wondersoft. It has modern capabilities and can be linked to any e-commerce site.
For those who do not even have an automated cash register, begin with a robust POS. You have the advantage of a clean slate. You can pick a software vendor that can link to an online marketplace of your choice. It means every decision you make will be ideal for your business and can result in massive gains.
Ask these questions before you sign on the dotted line
No matter which of the three above scenarios you face, it is vital to get clarity on some points before investing in POS and e-commerce integration. Before handing over your money to the solution provider, ask them:
- What data will be shared between your system and theirs? The aim is to know exactly how the integration will work.
- How are the inventory adjustments made? Are items added or deleted from the POS or the e-commerce platform? The goal is to understand how the two platforms communicate with each other. This will tell you which system to use when you get a fresh batch of inventory.
- What will cost you to integrate the present POS with a marketplace? Ask for all fees.
- Does the information exchange between the two system in real time?
- Question about the payment process. Does the online platform accept the same merchant account as the POS system?
Will there be a fee attached to transactions made on the e-commerce site?
- Is it possible to link the integrated POS software with other tools that help the business? Examples are accounting and marketing platforms.
- What sort of support and customer service does the e-commerce platform provide? Are they available 24 hours a day?
One cannot deny the value integrated POS billing system bring to a retailer. One can automatically update product details like price and stock levels on the e-commerce site by changing it in the POS system. Plus, you open up your business to a much larger market. Your target audience becomes any person who can access the site. The only thing a business owner should worry about is finding the best possible integrations for the point of sale software.